PRIVACY STATEMENT

Last Revised August 2011

The website you have entered is operated by ALCOHOL KILLER USA, Inc. (collectively referred to in this Privacy Statement as "we" or "KILLER Beverages"). The privacy statement below covers the sites www.alcoholkiller.com, www.alcoholkillerusa.com and www.killerbeverages.com. We do recognize the importance of protecting the privacy of all information provided by users of our web sites, registrants for our events, recipients of our e-mail newsletters and all other customers of our products and services. This Privacy Statement outlines the types of information that are collected by KILLER Beverages on its website, and how we use and protect it. This Statement also explains the choices that you can make about the way your information is collected and used. This Statement applies only to www.killerbeverages.com, www.alcoholkiller.com and www.alcoholkillerusa.com, and it does not apply to banners, sweepstakes and other advertisements or promotions that we may sponsor or participate in on web sites owned by third parties. We created this Statement with a fundamental respect for our customers' right to privacy and to guide our relationships with our customers.

1. Information Collection and Use
KILLER Beverages is the sole owner of the information collected on www.killerbeverages.com, www.alcoholkiller.com and www.alcoholkillerusa.com. KILLER Beverages collects Personal Information from users at several points on our web site. In this section of our Privacy Statement, we describe the type of information we collect and how we use it to provide better services to our customers.

2. Collection of Personal Information
Personal information means any information that may be used to identify an individual, including but not limited to, a first and last name, email address, a home, postal or other physical address, other contact information, title, occupation, industry, and other information when needed to provide a service or product or carry out a transaction you have requested. When you browse our website, you do so anonymously, unless you have previously registered with us. We do not automatically collect personal information, including your email address. KILLER Beverages collects personal information when you request information from KILLER Beverages, when you use certain KILLER Beverages products or services, when you attend a trade show or participate in an online survey, when you ask to be included in an email or other mailing list, or when you submit an entry for a promotion, or when you submit your personal information to KILLER Beverages for any other reason. For internal purposes, we use this information to communicate with users and provide requested services. We also may use the information to send you notifications about our products and about KILLER Beverages events.

3. Tell-A-Friend
If customers elect to use our referral service for informing a friend about our sites and services, we may ask them for the friend's name, job title and e-mail address. KILLER Beverages will store and use this information to send the friend an invitation. This information may also be used to provide information about our KILLER Beverages and related products and services. The friend may contact us as specified in the tell-a-friend message to request that no further communications be sent.

4. With Whom Your Information is Shared
Your personal information is never shared outside KILLER Beverages without your permission, except under conditions which give us permission to do so. Inside KILLER Beverages, data is stored in controlled servers with limited access. Your information may be stored and processed in the United States or any other country where KILLER Beverages, its subsidiaries, affiliates or agents are located.

5. Children and Privacy
Our websites do not target and are not intended to attract children under the age of 13. KILLER Beverages does not knowingly solicit personal information from children under the age of 13 or send them requests for personal information.

6. Cookies
A cookie is a piece of data stored on the user's computer tied to information about the user. We use session ID cookies. For the session ID cookie, once users close the browser the cookie simply terminates. A cookie file can contain information such as a user ID that the site uses to track the pages you have visited. The only personal information a cookie can contain is information you supply yourself. A cookie cannot read data off your hard disk or read cookie files created by other sites. As an example, cookies are used to facilitate entry into protected areas, or to remember user preferences.

7. Links
This Web site contains links to other sites. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every Web site that collects personally identifiable information. This Privacy Statement applies solely to information collected by this Web site.

8. Changes to this Privacy Statement
KILLER Beverages will amend this Privacy Statement from time to time. If we make any substantial changes in the way we use your personal information, we will make that information available by posting a notice on this site.

9. Choice
Our users are given the opportunity to "opt-out" of having their information used for purposes not directly related to our site at the point where we ask for information.
You may "opt-out" by using one of the following methods:

• You may choose not to provide us with any contact information.
• sers who no longer wish to receive our newsletter and promotional communications may opt-out of receiving these communications by typing "unsubscribe" in the subject line in the email or email us at feedback@killerbeverages.com, feedback@alcoholkillerusa.com or feedback@alcoholkiller.com.

We also offer an opt-out mechanism at the bottom of each Marketing campaign, OR the user may contact us by phone, e-Mail or Postal mail to opt-out.

10. Contact Information
If users have any questions or suggestions regarding our privacy policy please contact us via:

e-mail at: feedback@killerbeverages.com, feedback@alcoholkillerusa.com or feedback@alcoholkiller.com

in USA mail at: Alcohol Killer USA, Inc., 2400 Superior Ave., Suite 212, Cleveland, OH 44114, toll-free at: 1-877-722-2070